January 9, 2019
Local marketing, or “neighborhood marketing,” is how small businesses implement specific techniques and strategies to increase brand awareness in their community. This often includes improving current […]
January 8, 2019
No matter the business, advertising is always a worthwhile investment. However, depending on different factors (size, industry, product/service, etc.), how, when, and what you spend on […]
January 4, 2019
Running a successful social media page isn’t just about likes or followers; it’s about engagement. Engagement is what will translate into sales. Depending on the industry, […]
January 2, 2019
2018 was a fantastic year for those involved with content marketing. Below are five businesses with the best content marketing campaigns in 2018, and a look […]
December 28, 2018
Brand equity is the value that your brand brings to the company. What a consumer believes, thinks, knows, and infers about a brand is critical to […]
October 16, 2018
For small businesses, coming up with an affordable digital marketing strategy can be a challenge. The good news is that digital marketing on a budget isn’t […]
October 16, 2018
Building a strong social media presence, especially from scratch, is a challenge many brands and businesses face. And while everyone dreams of starting out with a […]